Publisher's Synopsis
Business Fundamentals by Roger W. Babson is a comprehensive guide to the essential concepts and practices of business management. The book covers a wide range of topics, including entrepreneurship, finance, marketing, operations, and strategy. It is designed to provide readers with a solid foundation in the fundamentals of business, regardless of their level of experience or education.The book is divided into several sections, each of which focuses on a different aspect of business management. The first section provides an overview of entrepreneurship and the importance of innovation and creativity in business. The second section covers finance, including financial statements, budgeting, and investment strategies. The third section focuses on marketing, including market research, branding, and advertising. The fourth section covers operations, including supply chain management, production, and logistics. The final section covers strategy, including competitive analysis, strategic planning, and organizational design.Throughout the book, Babson provides practical advice and real-world examples to help readers understand and apply the concepts covered. The book is written in a clear and concise style, making it accessible to readers with varying levels of business knowledge. It is an essential resource for anyone looking to start or grow a business, or for those who simply want to understand the fundamentals of business management.1923. How to become a successful business man. This book acquaints you with the laws of business fundamentals. Contents: use of statistics; fundamentals and what they foretell; making figures talk; forecasting business conditions; seesaw of supply and demand; scientific purchasing; managing men and economic law; solving the production problem; methods of marketing; selling a city; selling an industry; trend of business; financial independence; investing your income; successful speculation; business problems; investment problems; a continuous working plan for your money; conclusion.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.
