Publisher's Synopsis
The two-drawer dishwasher, a revolution in graphic modelling of yacht races and other sports events on television, collectable dolls that are sought after worldwide, specialised engineering products Dunedin has a long list of international business success stories. As one of the most southern cities in the world, Dunedin offers an exciting place to live but a challenging location for business success. This is the first book to look in detail at how such businesses succeed on what might be seen as the periphery.