Publisher's Synopsis
Anyone thinking about setting up in business needs to have a clear idea of what exactly he or she is trying to do. This new Action Pack aims to help define that core business, and the checklists, gridsheets and leaflets it contains encourage the reader to concentrate on the key stages which most small businesses have to pass through. It outlines how to write a business plan and how to present a solid case to a potential lender if financial backing is required, as well as giving advice on carrying out market research, setting up premises, organizing bank accounts, and dealing with insurance, VAT, copyright and marketing and advertising strategies. Keeping the taxman happy and becoming an employer are further areas covered by the Pack.
