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What Do Campaigns Do?

What Do Campaigns Do? - SAGE Video Tutorials

Book (25 Feb 2016)

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Publisher's Synopsis

Professor Ken Goldstein explains that elections centre on the composition of the electorate and the loyalty of partisan groups. Campaigns focus on mobilizing voter turnout among groups likely to support their candidate, and on swaying the opinions of undecided but likely voters.

About the Publisher

SAGE Publications Ltd

Over 700 journals, including those of over 298 learned societies and institutions, and over 800 books a year across a broad range of subject areas including business, humanities, social sciences, and science, technology, and medicine.

Book information

ISBN: 9781473975439
Publisher: SAGE Publications Ltd
Imprint: SAGE Publications Ltd
Pub date:
DEWEY: 324.7
DEWEY edition: 23
Language: English