Publisher's Synopsis
Do–it–Yourself Choose a provider, sign up with payment processors, and open for business! Are you excited about opening your online business, but a little intimidated too? Fear not — help is in this book! It′s not hard to set up a Web store when somebody′s guiding you through step by step. Here′s how to open a Web store account, design your store for easy shopping, create a catalog that shoppers can′t resist, process orders and payments efficiently, and more. Covers Yahoo! Merchant Solutions, ProStores, and 1&1 eShops. Stuff You Need to Know How to pick products that will sell What it takes to accept credit card payments How to arrange shipping Secrets of super selling sites Tips for promoting and updating your store