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WTO, Globalization, and Coca-Cola and the Transformation of the Chinese Business System

WTO, Globalization, and Coca-Cola and the Transformation of the Chinese Business System

Hardback (15 Jun 2007)

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Publisher's Synopsis

Analysing the impact of the Coca-Cola company on China's business system, this in-depth study investigates the whole value chain of Coca-Cola, and contributes to a deeper understanding of the process of capitalist globalization which is reshaping our lives.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN: 9780230013575
Publisher: Palgrave Macmillan
Imprint: Palgrave Macmillan
Pub date:
DEWEY: 338.880951
DEWEY edition: 22
Number of pages: 336
Weight: 454g
Height: 28mm
Width: 28mm
Spine width: 28mm