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Viral Discourse

Viral Discourse - Cambridge Elements. Elements in Applied Linguistics

Paperback (11 Mar 2021)

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Publisher's Synopsis

This Element consists of ten short pieces written by prominent discourse analysts in the midst of the COVID-19 pandemic. Each piece focuses on a different aspect of the pandemic, from the debate over wearing face masks to the metaphors used by politicians and journalists in different countries to talk about the virus. Each of the pieces also makes use of a different approach to analysing discourse (e.g. Critical Discourse Analysis, Genre Analysis, Corpus Assisted Discourse Analysis) and demonstrates how that approach can be applied to a small set of data. The aim of the Element is to show how the range of tools available to discourse analysts can be brought to bear on a pressing, 'real-world' problem, and how discourse analysis can contribute to formulating 'real-world' solutions to the problem.

About the Publisher

Cambridge University Press

Cambridge University Press dates from 1534 and is part of the University of Cambridge. We further the University's mission by disseminating knowledge in the pursuit of education, learning and research at the highest international levels of excellence.

Book information

ISBN: 9781108986625
Publisher: Cambridge University Press
Imprint: Cambridge University Press
Pub date:
DEWEY: 362.10141
DEWEY edition: 23
Language: English
Number of pages: 75
Weight: 172g
Height: 152mm
Width: 229mm
Spine width: 9mm