Publisher's Synopsis
Whether photographers hone their skills at art school or are self-taught, learning the art of photography is only the first step in building a successful career. Solid business skills are key to becoming a true professional photographer, though being an entrepreneur has its pros and cons. Tucci and Usmani's The Business of Photography will show photographers what to expect, what not to expect and how to make smart decisions in clear, easy to understand language. Chapters include: business finances, studio focus, equipment expenditures, pricing and marketing.
