Publisher's Synopsis
This edited volume builds on existing K-Pop scholarship by delving into the expansive concepts and intricate lore found in K-Pop storyworlds. Contributors argue that K-Pop itself can and should be viewed as a multifaceted narrative mode that is inherently transmedial in nature and explore the connections between transmediality, global popular culture, evolving modes of literacy, and multimodal worldbuilding within the dynamic landscape of contemporary K-Pop.