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Theory and Practice of Advertising

Theory and Practice of Advertising

Hardback (31 Mar 2012)

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Paperback (01 Mar 2012) $62.59

Publisher's Synopsis

A Textbook Covering The Development And Fundamental Principles Of Advertising And Methods Of Representative Advertisers.

Book information

ISBN: 9781258261535
Publisher: Literary Licensing, LLC
Imprint: Literary Licensing, LLC
Pub date:
Language: English
Number of pages: 696
Weight: 1093g
Height: 229mm
Width: 152mm
Spine width: 38mm