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The Trend Management Toolkit

The Trend Management Toolkit A Practical Guide to the Future

2014

Hardback (16 Oct 2014)

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Publisher's Synopsis

In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN: 9781137370082
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: 2014
DEWEY: 658.40355
DEWEY edition: 23
Language: English
Number of pages: 243
Weight: 466g
Height: 145mm
Width: 217mm
Spine width: 21mm