Publisher's Synopsis
Organizations all over the world are in the midst of change: they are downsizing, entering new marketss using new technology, hiring new CEOs, and developing new types of products.;According to organizational change expert J. Allan McCarthy, most such transitions are undertaken with too little planning, too little recognition of their impact, and too little communication - leading to waste, confusion, and lost profits. Drawing on his experience with more than 200 organizations, McCarthy offers a proven six-step transition plan for making change simpler and more effective. In practical terms he explains how a company should define the goals of the transition, assess the necessary changes, create both the broad master plan and a detailed step-by-step plan, and communicate the strategies throughout the organization.
