Publisher's Synopsis
Want to turn your designs into prints that sell?
Whether you're a beginner or refining your skills, this book is your step-by-step guide to mastering both the art and business of surface pattern design-without getting lost in software tutorials. What you'll learn:- How to create professional, marketable pattern designs
- Business strategies to go from side hustle to full-time success
- The essentials of licensing, file organization, and pricing
- Productivity hacks to streamline your workflow and maximize creativity This no-fluff, action-packed guide is packed with expert advice, real-world strategies, and insider tips from Telva Chase, a seasoned designer with years of experience creating for fabric, home decor, and top brands. Plus this volume includes the most comprehensive resource guide in the industry! The Appendix has over 100 pages filled with surface pattern design glossary of terminology, product categories, create & pitch calendar, collection themes, national days list, online design resources, SPD communities, art supplies list, technology tools list, project management tools list, design assets, online marketplaces, product suppliers, trade shows, a huge bibliography and an index. Want hands-on practice? Pair this book with Volume 2: The Surface Pattern Designer's Companion Workbook, featuring over 480 pages of exercises, worksheets, and one of the most robust resource appendices in the industry.
Ready to turn your creativity into a thriving business? Let's get started!
