Paperback (30 May 1995)
Not available for sale
Out of stock
This self-study guide covers all marketing topics which would be included in an MBA programme. It is especially designed for busy marketing executives who do not have the time to spend on a full-time course. It explores marketing concepts, tools, research and strategies.
| ISBN: | 9780471119845 |
| Publisher: | John Wiley |
| Imprint: | John Wiley & Sons, Inc. |
| Pub date: | 30 May 1995 |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Number of pages: | 480 |
| Weight: | 850g |
| Height: | 250mm |
| Width: | 176mm |
| Spine width: | 32mm |
$2.55off
The Life-Changing Magic of Not ...
Hardback
Published 31 Dec 2015
Save $2.55
$6.75off
A Completely Different Game
Hardback
Published 23 Jul 2024
Save $6.75
$6.98off
High Output Management
Paperback
Published 29 Aug 1995
Save $6.98
$1.93off
How to Lead When You're Not in ...
Paperback
Published 21 Sep 2017
Save $1.93
$13.28off
The Speed of Trust
Paperback
Published 05 Feb 2008
Save $13.28
$5.33off
The Sage Handbook of Human Reso...
Hardback
Published 26 Sep 2024
Save $5.33
$12.35off
Leadership
Paperback
Published 13 Nov 2024
Save $12.35
Psychological Safety
Paperback
Published 03 Sep 2024