Hardback (22 Aug 2014)
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The philosophical debates in marketing have spanned the entire history of marketing as an academic discipline, it seemed that the time was ripe for retrospectives on what was perhaps the most heated, and possibly most productive, period during the 1980s.
| ISBN: | 9781784412586 |
| Publisher: | Emerald |
| Imprint: | Emerald Publishing |
| Pub date: | 22 Aug 2014 |
| Language: | English |
| Number of pages: | 156 |
| Weight: | -1g |
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