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The PDMA Toolbook 3 for New Product Development

The PDMA Toolbook 3 for New Product Development - Product Development and Management ToolBooks

Hardback (16 Oct 2007)

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Publisher's Synopsis

The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management.

Book information

ISBN: 9780470089231
Publisher: Wiley
Imprint: John Wiley & Sons, Inc.
Pub date:
DEWEY: 658.575
DEWEY edition: 22
Language: English
Number of pages: 520
Weight: 912g
Height: 242mm
Width: 158mm
Spine width: 27mm