Fourth edition
Paperback (13 Aug 2013)
Not available for sale
Out of stock
Scott analyses how the internet has revolutionised communications and promotions. Told with many compelling case studies and real-world examples, this is a practical guide to the new reality of PR and marketing.
| ISBN: | 9781118488768 |
| Publisher: | John Wiley & Sons, Inc. |
| Imprint: | John Wiley & Sons, Inc. |
| Pub date: | 13 Aug 2013 |
| Edition: | Fourth edition |
| DEWEY: | 658.872 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | xxiii, 439 |
| Weight: | 568g |
| Height: | 227mm |
| Width: | 153mm |
| Spine width: | 31mm |
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