Hardback (08 Jul 1986)
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The authors effectively challenge the myth that the public gets most of its news from television. In a wide-ranging study (with European and US data), they conclude that television is not the public′s `main source′ for news. The Main Source uses innovative survey techniques to show that public understanding of news information is considerably higher than previous research has found and that television news presentation could be far more effective.
| ISBN: | 9780803925694 |
| Publisher: | SAGE Publications |
| Imprint: | Sage |
| Pub date: | 08 Jul 1986 |
| DEWEY: | 070.19 |
| DEWEY edition: | 19 |
| Language: | English |
| Number of pages: | 272 |
| Weight: | 500g |
| Height: | 230mm |
| Width: | 150mm |
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