Paperback (01 Mar 1984)
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Among the topics covered here are new town site selection, market research, sales MIS, power plant siting, consumer household marketing, and consumer targeting. Companion to Volumes 1 and 12
| ISBN: | 9780812211870 |
| Publisher: | University of Pennsylvania Press, Inc. |
| Imprint: | University of Pennsylvania Press |
| Pub date: | 01 Mar 1984 |
| Language: | English |
| Number of pages: | 193 |
| Weight: | -1g |
| Height: | 230mm |
| Width: | 150mm |
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