Publisher's Synopsis
A guide to direct marketing covers pricing, product selection, copywriting, ad evaluation, and promotions.
Newly rev
Book (31 Dec 1993)
Not available for sale
Out of stock
A guide to direct marketing covers pricing, product selection, copywriting, ad evaluation, and promotions.
ISBN: | 9780793104864 |
Publisher: | Enterprise Dearborn |
Imprint: | Enterprise Dearborn |
Pub date: | 31 Dec 1993 |
Edition: | Newly rev |
DEWEY: | 658.84 |
DEWEY edition: | 20 |
Language: | English |
Number of pages: | 212 |
Weight: | 567g |
Height: | 279mm |
Width: | 222mm |
Spine width: | 14mm |