1st Edition 2010
Paperback (28 Apr 2010)
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This is an inspiring, and practical book about seeing more of the future markets than the competitors. It is the first comprehensive model for analyzing and managing the future systematically and effectively. The five futures glasses and the 'Eltville Model' are simple, but thorough tools to improve thinking and communicating about the future.
From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.
| ISBN: | 9781349319718 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 28 Apr 2010 |
| Edition: | 1st Edition 2010 |
| Language: | English |
| Number of pages: | 266 |
| Weight: | 381g |
| Height: | 229mm |
| Width: | 152mm |
| Spine width: | 15mm |
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