Publisher's Synopsis
A practical and clear guide showing you how to lead and secure a win: win outcome in all your business deals.
This book will take you through the steps, actions and communications skills necessary to ensure successful business negotiations.
Introducing a four-phase process that underpins successful negotiations and sharing the practices and actions of highly effective negotiators in a straightforward and practical manner, this detailed, step by step guide will help you go into negotiations fully equipped with the key tools that you need to secure a win: win outcome.
