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The Evolution of Presidential Polling

The Evolution of Presidential Polling

Paperback (01 May 2003)

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Publisher's Synopsis

The Evolution of Presidential Polling is a book about presidential power and autonomy. Since Roosevelt, virtually all presidents have employed private polls in some capacity. This book attempts to explain how presidential polling evolved from a rarely conducted secretive enterprise, to a commonplace event that is now considered an integral part of the presidency. Professor Eisinger contends that because presidents do not trust institutions such as Congress, the media and political parties - all of which also gauge public opinion - they opt to gain autonomy from these institutions by conducting private polls to be read and interpreted solely for themselves.

About the Publisher

Cambridge University Press

Cambridge University Press dates from 1534 and is part of the University of Cambridge. We further the University's mission by disseminating knowledge in the pursuit of education, learning and research at the highest international levels of excellence.

Book information

ISBN: 9780521017008
Publisher: Cambridge University Press
Imprint: Cambridge University Press
Pub date:
DEWEY: 320.97309045
DEWEY edition: 21
Language: English
Number of pages: 288
Weight: 316g
Height: 228mm
Width: 153mm
Spine width: 16mm