Publisher's Synopsis
Aimed at students and practitioners of advertising, this is an invaluable guide to the full range of advertising media now available and the research and services associated with them.
5th Edition
Paperback (19 Sep 1996)
Not available for sale
Out of stock
Aimed at students and practitioners of advertising, this is an invaluable guide to the full range of advertising media now available and the research and services associated with them.
ISBN: | 9780712677714 |
Publisher: | Century Business |
Imprint: | Century Business |
Pub date: | 19 Sep 1996 |
Edition: | 5th Edition |
DEWEY: | 659.13 |
DEWEY edition: | 20 |
Language: | English |
Number of pages: | 320 |
Weight: | 445g |
Height: | 234mm |
Width: | 154mm |