Publisher's Synopsis
What you'll find in this book:
- NOT AI-written content: yes, we use cutting-edge technology to polish our writing and augment our research, but the heart of this book is all human: painstaking research, deliberate crafting, and a lot of late nights! Just so that you know: what you've got here has been shaped with heart, intention and care!
- The most comprehensive collection of techniques for generating valuable ideas ever assembled in a single book: learn how to solve a problem in 100 different ways!
- "No fluff, just facts": a deep dive into the most reliable psychological and neuroscientific research on creativity and divergent thinking from the past few decades.
- Gain insights from the principles, quotes, and strategies of the greatest minds in history: geniuses, inventors, artists, entrepreneurs, and innovators such as Leonardo da Vinci, Steve Jobs, Walt Disney, Bruno Munari, Salvador Dalí, Nikola Tesla, and many more.
- Master techniques like The Six Forces, Analogies, Winning Without Fighting, Nine Intelligences, The Pillars Technique, The Lotus Flower, and countless others that will help you approach daily challenges from entirely new and unimaginable perspectives.
- Explore neuroscience-backed tips to literally "reprogram" your brain and start thinking more creatively and innovatively every single day.
- Learn from real-world examples and corporate case studies that dissect the dynamics and "alchemy" behind ideas that made a real impact in the world!
