Publisher's Synopsis
Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work.
1st Edition
Book (01 Jan 1985)
Not available for sale
Out of stock
Shows how to get attention, communicate, and sell with advertising copy, looks at print ads, direct mail, brochures, catalogs, commercials, and public relations material, and offers advice on freelance and ad agency work.
ISBN: | 9780396085461 |
Publisher: | Dodd, Mead |
Imprint: | Dodd, Mead |
Pub date: | 01 Jan 1985 |
Edition: | 1st Edition |
DEWEY: | 659.1322 |
DEWEY edition: | 19 |
Language: | English |
Number of pages: | 353 |
Weight: | -1g |