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The Changing Dynamics of International Business in Africa

The Changing Dynamics of International Business in Africa - AIB Sub-Saharan Africa (SSA) Series

1st Edition 2015th edition

Paperback (31 Dec 2013)

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Publisher's Synopsis

The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN: 9781349703708
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: 1st Edition 2015th edition
Language: English
Number of pages: 292
Weight: -1g
Height: 216mm
Width: 140mm