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The Changing Dynamics of International Business in Africa

The Changing Dynamics of International Business in Africa - AIB Sub-Saharan Africa (SSA) Series

2015

Hardback (10 Jun 2015)

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Publisher's Synopsis

The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN: 9781137516527
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: 2015
DEWEY: 338.8886
DEWEY edition: 23
Language: English
Number of pages: 292
Weight: 498g
Height: 144mm
Width: 222mm
Spine width: 25mm