Publisher's Synopsis
Leonie Mateer took an idea and turned it into a hundred million dollar business within thirty-six months. This is her blueprint - a step-by-step guide. With just a high school education and sheer tenacity, she took the retail industry by storm earning her awards such as Who's Who of American Inventors and Who's Who in leading American Executives. This book is a must for any first time inventor, marketing student and product developer Read how to get your product onto 30,000 retail shelves. How to license your idea, manufacture your idea, sell your idea, hire your sales force, create a brand, attend a trade show, market your product, and so much more...
