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The CIM Diploma Case Study Book, 1995-1996

The CIM Diploma Case Study Book, 1995-1996 - The Marketing Series.

2nd Edition

Paperback (24 Apr 1995)

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Publisher's Synopsis

The Diploma Case Study is commonly acknowledged to be the most difficult of the CIM examinations. This book offers hints and tips for success. It contains five recent diploma case study papers, examination questions, examiners' reports and guidance notes, and model answers.

Book information

ISBN: 9780750623216
Publisher: Butterworth Heinemann
Imprint: Butterworth Heinemann
Pub date:
Edition: 2nd Edition
DEWEY: 658.80076
DEWEY edition: 20
Number of pages: 363
Weight: 580g
Height: 234mm
Width: 156mm