Publisher's Synopsis
Every year literally millions of company reports are distributed throughout New Zealand - Brierely alone sends out more than 100,000 copies of its annual report. Although most of the information investors need to make informed buying and selling decisions is embedded in these reports, the sad fact is that only a tiny percentage of the recipients have any idea how to interpret their contents. Many shareholders are simply bemused by them.Bill Jamieson, author of the bestseller THE ACCOUNTING JUNGLE, has now produced an easy-to-understand book written especially for investors on the New Zealand Stock Exchange. Designed particularly for those who have little or no accounting experience but who want to use company reports or prospectuses to help them make informed decisions, this book is a valuable and inexpensive key to greater returns from the share market.Bill Jamieson is a New Zealand chartered accountant and private investor who has developed his ideas for demystifying accounts during 30 years of experience in senior finance positions with a number of New Zealand and Australian companies.
