Publisher's Synopsis
Successful business modeling is much more than a technical discipline; it′s an art. And as in most professional disciplines, you can tell the experts apart from the novices by the creativity they bring to the craft. That′s why Steve Powell and Ken Baker′s THE ART OF MODELING WITH SPREADSHEETS covers spreadsheet engineering, management science techniques, and those essential craft skills needed to develop real expertise in business modeling. Features: ∗ Balanced and streamlined coverage of spreadsheet engineering, management science techniques, and modeling craft. ∗ The CD–ROM packaged with this text features all of the spreadsheets referred to in the text, as well as three software tools of special importance to business analysts: Premium Solver, Crystal Ball, and Sensitivity Toolkit (featuring four sensitivity tools)
