Book (13 Jul 2016)
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AMA TV brings you marketing concepts from the president of the United States, content marketing tips, and suggestions for building a brand-focused resume. President Obama's embrace of the internet and viral videos to promote the Affordable Care Act was a great success. Also, AMA teamed up with IBM in China to host a successful international marketing conference.
| ISBN: | 9781473986176 |
| Publisher: | American Marketing Association |
| Imprint: | American Marketing Association |
| Pub date: | 13 Jul 2016 |
| DEWEY: | 658.8 |
| DEWEY edition: | 23 |
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