Publisher's Synopsis
For those who are just beginning to consider starting a venture or want to take their organization to the next level, this book offers advice on what works and what doesn't.
Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected.
In The Accidental Entrepreneur, she takes all the mystery out of going solo. With hard-won wisdom and empathy, she shows you:
- the 8 questions everyone should ask up front
- the top 10 traits of the successful entrepreneur
- how to obtain a license and sellers permit
- the best way to create a business plan
- 10 simple ways to get referrals
- the 6 secrets of marketing a business
- smart tips for investing and finance
- ways to avoid burnout
- how to avoid the 7 biggest pitfalls in business
Starting one's own business should be exciting, not scary. The Accidental Entrepreneur shows you how to create a successful and fulfilling venture they can be proud of.
