Hardback (28 May 2004)
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Out of stock
Wall Street Journal news editor Ron Alsop provides 18 lessons based on years of experience covering every aspect of corporate reputation. He shows the benefits of a good reputation, the consequences of a bad reputation, how to measure reputation and nurture a good one.
| ISBN: | 9780749442552 |
| Publisher: | Kogan Page |
| Imprint: | KoganPage |
| Pub date: | 28 May 2004 |
| DEWEY: | 659.2 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 306 |
| Weight: | 622g |
| Height: | 234mm |
| Width: | 142mm |
| Spine width: | 30mm |
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