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Test Item File, Integrated Advertising, Promotion, and Marketing Communications, Third Edition, Kenneth E. Clow, Donald Baack

Test Item File, Integrated Advertising, Promotion, and Marketing Communications, Third Edition, Kenneth E. Clow, Donald Baack

3rd Edition

Paperback (01 Jan 2007)

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Book information

ISBN: 9780131866256
Publisher: Pearson Prentice Hall
Imprint: Pearson Prentice Hall
Pub date:
Edition: 3rd Edition
DEWEY: 659.1076
DEWEY edition: 22
Number of pages: 480