Televangelism Reconsidered Ritual in the Search for Human Community - AAR Studies in Religion

Bobby C. Alexander

Paperback (01 Jan 1994)

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Publisher's Synopsis

By closely examining four television programs--Falwell's "The Old-Time Gospel Hour," Robertson's "700 Club," the Bakkers' "PTL Club," and the telecasts of Jimmy Swaggart--this work considers the attraction of televangelism for its conservative Christian audience. It argues that televangelism, as ritual performance, both legitimates the beliefs of viewers and at the same time adapts other beliefs of its viewers to the broader culture.

About the Publisher

Oxford University Press

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Book information

ISBN:	9781555409074
Publisher:	OUP USA
Imprint:	Oxford University Press
Pub date:	01 Jan 1994
Language:	English
Number of pages:	216
Weight:	338g
Height:	228mm
Width:	153mm
Spine width:	13mm