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Teaching With Interactive Technology

Teaching With Interactive Technology 10 - Journal of Research in Interactive Marketing

Paperback (30 Jun 2016)

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Publisher's Synopsis

All about that tweet: student perceptions of professors' social media use in the classroom,Beyond resumes: LinkedIn for marketing educators,Teach students to communicate a brand story with transmedia storytelling,Teaching and learning disrupted: isomorphic change,Technological applications to the marketing classroom

Book information

ISBN: 9781786356413
Publisher: Emerald
Imprint: Emerald Publishing
Pub date:
Language: English
Number of pages: 64
Weight: -1g