1st Edition
Hardback (25 Nov 2008)
Not available for sale
Out of stock
While exposing the risks inherent in maintaining a nontransparent relationship with customers, this book provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands.
| ISBN: | 9780470293706 |
| Publisher: | Jossey-Bass |
| Imprint: | John Wiley & Sons, Inc. |
| Pub date: | 25 Nov 2008 |
| Edition: | 1st Edition |
| DEWEY: | 658.802 |
| DEWEY edition: | 22 |
| Number of pages: | 297 |
| Weight: | 514g |
| Height: | 236mm |
| Width: | 163mm |
| Spine width: | 27mm |
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