Publisher's Synopsis
Turning around a struggling business requires a different mindset and a different skill set than managing a business through good times.
When a business is heading towards failure, managers confront some of the most challenging decisions of their careers. Very few are trained to handle these situations. How you manage the complexities will define not only the future of your business but your own future.
Survive in Business: How to turn your struggling business around is a practical guide to:
- understanding the problems confronting your business
- evaluating the strategy options available to you
- planning and implementing the actions required to manage your business back to health.
It is essential reading for anyone trying to navigate a business through a turnaround.
