Publisher's Synopsis
The world can always use more great ideas that foster changes and improve lives. But, what would be even better is if those ideas were turned into profitable businesses that provided a product or service for the benefit of others while helping the founder realize his or her dream.
This book offers you a comprehensive guide through the entire process of creating a successful business and product management. It is designed to make your start much easier by laying out the entire business plan for you. The entire process is boiled down to its essentials, making the steps simple and easy to understand. Following these steps, the book is organized into three parts:
- Part I - Learn & Prepare,
- Part II - Brand & Planning,
- Part III - Execution & Promotion.
