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Strategy in a Nutshell

Strategy in a Nutshell

Book (30 Nov 1992)

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Hardback (03 Nov 2014) $34.47

Publisher's Synopsis

This book is long on examples and short on technical language to provide the reader with an easy-to-read inroduction to the development of strategy and the implementation of strategy for business success. Strategy is illustrated through examples from companies whose names grace the financial press, and a smaller group whose names are history. Richard Levin delves into the reasons why a company is successful or disappears.

About the Publisher

Prentice Hall

Book information

ISBN: 9780138533267
Publisher: Prentice Hall
Imprint: Prentice Hall
Pub date:
DEWEY: 658.4012
DEWEY edition: 20
Language: English
Number of pages: 151
Weight: 330g
Height: 235mm
Width: 157mm