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Strategic Marketing Decisions

Strategic Marketing Decisions - CIM Practice & Revision Kit.

4th Edition

Paperback (01 Jan 2007)

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Publisher's Synopsis

Key features of the 'CIM Practice & Revision Kits' include - the CIM syllabus; guidance on revision, question practice and exam technique; a question and answer checklist, highlighting the key questions to attempt; a bank of exam-standard questions; quizzes covering the whole syllabus; and past papers.

Book information

ISBN: 9780751741896
Publisher: BPP Learning Media
Imprint: BPP Learning Media
Pub date:
Edition: 4th Edition
DEWEY: 658.802076
DEWEY edition: 22
Number of pages: 174
Weight: 501g
Height: 292mm
Width: 208mm
Spine width: 14mm