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Strategic Management

Strategic Management Formulation, Implementation, and Control

5th Edition

Book (31 Dec 1993)

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Publisher's Synopsis

This fifth edition features many new cases including one that simulates an on-going business case featuring Coca-Cola. This simulation has video support. For business and management students as well as personnel practitioners.

Book information

ISBN: 9780256113624
Publisher: Irwin
Imprint: Irwin
Pub date:
Edition: 5th Edition
DEWEY: 658.4012
DEWEY edition: 20
Language: English
Number of pages: 935
Weight: -1g