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Strategic Management

Strategic Management A Competitive Advantage Approach

Sixteenth edition

Paperback (30 Nov 2016)

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Publisher's Synopsis

For undergraduate and graduate courses in strategy. In today's economy, gaining and sustaining a competitive advantage is harder than ever. This title captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises.

Book information

ISBN: 9781292148601
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: Sixteenth edition
DEWEY: 658.4012
DEWEY edition: 23
Language: English
Weight: 1486g
Height: 220mm
Width: 281mm
Spine width: 29mm