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Strategic Management and Business Policy

Strategic Management and Business Policy - Addison-Wesley World Student Series

6th Edition

Hardback (01 Oct 1997)

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Publisher's Synopsis

This text provides an up-to-date presentation of traditional and new strategic management topics, including corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization and technology.

Book information

ISBN: 9780201773231
Publisher: Addison-Wesley
Imprint: Addison-Wesley
Pub date:
Edition: 6th Edition
DEWEY: 658.4012
DEWEY edition: 21
Number of pages: 992
Weight: 1700g
Height: 240mm