Publisher's Synopsis
THIS EDITION OF THE STANDARDIZED TRUCKING RATE GUIDE IS FOR ZONE 4 DESTINATIONS (IN, KY, MI, OH) FOR 5-AXLE DD/RGN
IS STRG RIGHT FOR ME?
Do you haul Oversized & Overweight (OS/OW) cargo? Are you a shipper or manufacturer that frequently needs to price or budget the cost of large trucking projects? The Standardized Trucking Rate Guide ("STRG") is a manual that was designed for the driver or transportation professional in need of solid transportation rates, fast.
STRG is simple and fast to use.
First, in every STRG, there are more than 50,000 rates displayed for up to 25 major routes in any particular zone: Houston to Miami, Houston to Atlanta, Houston to Nashville, etc. Rates are all displayed in easy-to-read tables that can be searched dictionary-style. No kidding. If you can look up a word in the dictionary, then you can use the STRG.
Effectively doubling or tripling the 50,000+ rates displayed, STRG also includes an internal pricing "yardstick" that allows you to quickly revise a rate up or down if your cargo is picking up or delivering within 50 miles of the proposed lane. Picking up in Galveston instead of Houston? Use the yardstick to increase the rate. Delivering in Panama City, FL? Simply use the rates to Tallahassee and use the yardstick to subtract from the rate.
Rates are all tabled as a possible two-way conversation between a shipper and a driver/carrier, and the rates are assigned 1 of 5 STRG pricing classifications: Cheap, Bargain, Decent, Good, and Urgent.
WHY IS STRG NEEDED?
The STRG will help you quickly navigate the every-day, repetitive, time-consuming and resource draining BS that you encounter daily with pricing OS/OW loads. How much of your day is spent pricing cargo? How much of your day is spent quoting cargo that you know you'll likely never move? How many opportunities to do business do you miss out on, because you do not have a fast and powerful answer to the question: What does it cost?
If you're a driver or transportation professional, then you already know drivers don't want to haul cheap freight. Sometimes, you can get the "friends & family discount" and get cargo hauled for a bargain. Of course, more trucks are available for a decent rate. But, mostly, drivers and carriers want a good rate. And, it goes without saying that the carriers in your back-yard that run the newest equipment, carry higher cargo insurance limits, staff mechanics and employ the families and support the schools of your community want an urgent rate, a get-a-truck-now rate and maybe even a little more.
The time to standardize trucking has arrived. Pricing guides are typically the origins of creating a powerful agreement-reality of what constitutes fair business. The used car industry was standardized with the Kelley Blue Book & NADA Guides. Some states are even assessing sales tax based on Kelley Blue Book values, even if the selling price of the vehicle is below the recommended KBB price. The automotive repair industry was standardized with the Chilton's Guide (and, a few others). And, these days, the only factors that make-up the difference in price from shop to shop is the hourly rate for labor and the amount of mark-up on the parts.
Trucking is an enormous $700 billion / year industry. By comparison, the used car industry is about half at $350 billion per year. The Kelley Blue Books and NADA Guides were revised accordingly, every year, as the used car market changed and new model years were added. Likewise, revisions to the STRG will be issued as market conditions change and warrant a revision.
FUTURE ONLINE VERSION
Be on the look-out for the online version of STRG, as well, where we will show-case a dynamic version of our technology with features and functions that expand the STRG manual by layering in additional features that cannot be put in a manual.
