Publisher's Synopsis
For an undergraduate introductory level course in social psychology.
More engaging, integrative, and scientific than any other text of its kind, this #1-rated text from a renown team of social psychologists uses a story-telling approach to convey the science of social psychology in a fascinating, memorable, and completely entertaining manner. Completely updated with the latest research and now offered with an extraordinary video CD-ROM, this text brings the study of social psychology alive like no other.
