Publisher's Synopsis
"No one should try to start a business without this book." Hattie Bryant, creator of the PBS series Small Business 2000 Praise for Eric Tyson's bestselling Personal Finance For Dummies® "Among my favorite financial guides." Jonathan Clements, The Wall Street Journal "A standout personal finance primer . Provides detailed, action–oriented advice." Kristin Davis, Kiplinger's Personal Finance Magazine "By far, the best book I have read on financial planning." Althea Thompson, producer, PBS Nightly Business Report
Tried–and–true strategies for developing a winning business
Your ultimate business partner! Packed with savvy tips and advice
"Eric Tyson continues his never–ending quest to help people gain economic self–sufficiency and freedom." James C. Collins, coauthor of Built to Last Make the leap from employee to entrepreneur with this enterprising guide. From drafting your business plan to managing costs to maintaining the competitive edge, you'll profit from the authors' expert hands–on advice and real–world examples covering every aspect of starting, running, and building your own successful business.
Discover how to: Identify opportunities that match your skills Get the financing you need Find and retain great employees Keep your customers happy Grow your business with savvy marketing
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