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Selling Today - A Personal Approach

Selling Today - A Personal Approach An Extension of the Marketing Concept

5Revised Edition

Hardback (27 Dec 1991)

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    Publisher's Synopsis

    Stressing consultative selling relationships with customers through attention to customer needs and custom-fitted solutions, this work develops relationship, product, customer and presentation selling strategies needed in the 1990s.

    Book information

    ISBN: 9780205132508
    Publisher: Allyn & Bacon
    Imprint: Allyn & Bacon
    Pub date:
    Edition: 5Revised Edition
    Language: English
    Number of pages: 570
    Weight: 1193g
    Height: 242mm
    Width: 210mm
    Spine width: 31mm

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